Social and Behavioral Sciences Commons^™

The Founding And Process Behind Neutral Zone Reaction, Jules B. Bergman

Chancellor’s Honors Program Projects

No abstract provided.

Are Corporations Responding To Civil Society Pressure?: A Multilevel Analysis Of Corporate Emissions, Annika Marie Rieger

Research Collection School of Social Sciences

Previous research in the world-society tradition associates improvements in nation-level environmental outcomes with greater civil society integration. However, research in the world-systems tradition indicates these improvements depend on a nation’s position in the global political-economic hierarchy. To test whether these patterns are present at the organizational level, I estimate a multilevel model using corporate emissions data from the Carbon Disclosure Project and include interactions between world-system position and three measures of civil society integration: number of NGOs, proportion of corporations with climate-management incentives, and number of corporate UN Global Compact signatories. I find that the relationship between civil society pressure …

The Effects Of Short-Term Rentals On Communities And How To Legislate Them: An Expanded Literary Review, William Cherry

Finance Undergraduate Honors Theses

A literary review of the economic and socioeconomic effects of short-term rental properties, specifically the commercialization of the industry based upon other research studies. An in-depth look at how commercialized short-term rentals effect the younger generation, hospitality industry, housing market, communities they reside in, and other externalities. A further review of different legal case studies of short-term rental legislation in major cities across the globe and their varying degrees of effectiveness.

Traffic Analysis Of Cities In San Bernardino County, Sai Kalyan Ayyagari

Electronic Theses, Projects, and Dissertations

This research offers an in-depth analysis of vehicular traffic within San Bernardino County, California, aiming to spotlight congestion areas and suggest improvements for more efficient and sustainable transportation. Leveraging 2021 data from StreetLight Data, traffic patterns in 15 key cities were examined based on their population sizes, covering various vehicle types to dissect dynamics and flow. The methodology focused on analyzing trip purposes and metrics to calculate Vehicle Miles Traveled (VMT) and its influence on congestion and environmental factors.

Findings indicate considerable disparities in traffic volume, purposes, and timings across different urban areas, with population density and intercity connections significantly …

Truck Traffic Analysis In The Inland Empire, Bhavik Khatri

Electronic Theses, Projects, and Dissertations

This study undertakes a meticulous examination of truck traffic within the Inland Empire, focusing on the distribution and dynamics of medium and heavy-duty vehicles, to advocate for the region's transition to electric trucks. Utilizing advanced spatial analysis and data from Streetlight Data, it segments the region into six subregions, revealing distinct traffic patterns and environmental impacts. Notably, the research uncovers that the North Center and West zones, integral to the logistics and warehousing sectors, exhibit the highest traffic volumes, significantly influencing air quality and infrastructure.

Quantitative results from 2021 illustrate a pronounced disparity in truck activity: medium-weight vehicles accounted for …

Instagram And Influencer Marketing: An Empirical Study Of The Parasocial Interaction Theory And Its Effects On Purchase Intention, Caroline Marie Chumley

Graduate Theses and Dissertations

Scholars have studied different factors that contribute to a parasocial interaction theory, and how this relates to purchase intention in the marketing industry. Previous research concentrates on parasocial interactions between television personalities and consumers, rather than influencers on social media. It is important to determine exactly what factors lead consumers to create a parasocial interaction with influencers in the media and determine how that parasocial interaction mediates purchase intention. Influencer marketing on Instagram is included in this study, as it contains brand-sponsored posts and allows users to interact with each other. This study utilizes the parasocial interaction model to determine …

Cultivating Atmosphere In Independent Coffee Shops: Reflections On How Atmospheres Are Created Through Sensory Experiences, Brooke Bierhaus Sutton

Graduate Theses and Dissertations

Affective atmosphere is a fundamental component to the allure of coffee shops that is cultivated through sensory experience. In this thesis I examine how the sensory experience of sight, sound, smell, taste, and touch, create atmospheres in coffee shops. I ask, “how do coffee shops cultivate an affective atmosphere?” Through an exploration of material culture, design, affect, and the intentional production of third places, I illustrate the ways in which independent coffee shops have their own unique identities and atmospheres. By using memoir and reflexive analysis of my decade in global coffee culture, as well as an extensive literary review, …

Gym Sexual Harassment And Bystander Intervention: An Application Of The Reasoned Action Approach, Eric Schisler

Graduate Theses and Dissertations

Objective. The purpose of this study was to modify and validate an instrument to examine factors associated with being an active bystander when witnessing sexual harassment at a gym or fitness center. Using Fishbein and Ajzen’s Reasoned Action Approach (RAA), this study aimed to better understand the influence of a person’s attitude, social norms, and perceived behavioral control (PBC) on their intention to be an active bystander when witness to someone being sexually harassed at the gym in the next 30 days. Methodology. This study utilized an exploratory sequential mixed methods design, with phase one taking place between June and …

Co-Creating A Process Of Tacit Knowledge Seeking Using Appreciative Inquiry: An Exploratory Case Study, Kristina Lewis

Graduate Theses and Dissertations

In today’s dynamic workplaces, knowledge exchange among employees is vital for organizational innovation and competitive advantage. However, existing literature on knowledge management has primarily focused on knowledge sharing, neglecting the proactive process of knowledge seeking, particularly regarding tacit knowledge. This study aims to bridge this gap by exploring the social process of tacit knowledge seeking in the workplace. Using appreciative inquiry as a method for collecting data, this qualitative exploratory single case study examines how employees seek tacit knowledge in an international consumer products organization. Guided by a social constructionist framework and appreciative perspective, the study seeks to understand the …

Systemic Effect Of Organizational Capitals On Parent Commitment In Youth Soccer, Paul Kimbrough

Graduate Theses and Dissertations

This study evaluates how soccer parents perceive the offerings of the soccer team on which their child plays. The study uses the systems perspective of Flora & Flora’s Community Capitals Framework to analyze family commitment to the team. The study subjects were parents of soccer players ages 12 and older who play for teams and participate in competitive travel soccer teams. Parents are classified based on their geographic location and team level. Questionnaires were administered at a series of travel soccer tournaments in March 2024. Data were analyzed using binary logistic regression analysis. Parents were found to value the total …

Understanding Young Adult Consumers’ Attitudes And Intentions Towards Showrooming Behavior, Juliana Catherine Marconi

Graduate Theses and Dissertations

With the rapid advancement in information technologies, retailers integrate omnichannel marketing strategies to provide consumers with low prices, good products, and unique shopping experiences. Omnichannel retailing brings changes to consumer decision-making processes. Consumers use all channels (online and offline) simultaneously at the same time during the product search, purchase, and aftersales stages. Some consumers prefer to check out a product in a brick-and-mortar store, but purchase it online. This is referred to as showrooming. Since the COVID-19 pandemic has increased the use of mobile devices and smartphones in shopping, consumers search e-commerce sites using mobile devices while they shop in …

Mental Health In College Journalists: Recognizing Causes Of Trauma And Recommendations For Training In College Programs, Sydney Ruth Mulvenon

Graduate Theses and Dissertations

News reporting serves as an important vehicle for sharing breaking news across diverse communities, yet it often entails significant stressors. Some news reporters may experience trauma while covering challenging stories or navigating negative experiences within the newsroom. Many professionals in journalism have expressed concerns about the lack of awareness of mental health in the field. Addressing this need, this research using a documentary format, explores the need for integrating trauma training and awareness initiative into college-level journalism programs. Drawing on stories from former journalists and other professionals connected to journalism, this documentary highlights the pressing need for trauma-focused coursework to …

Organizational Cultural Entrenchment: Exploring Cultural Antecedents Of Actively Destructive Employee Behaviors As A Manifestation Of Voice In Mergers And Acquisitions, Keith Dellano Holloway

Theses and Dissertations

Mergers and acquisitions are frequently leveraged as a vehicle for company growth. However, many of these transactions fail to yield a positive result and often cause a net loss of shareholder value.

There are many interrelated factors at work within a merger or acquisition. Structure, leadership, finances, strategic fit, market, and price are just a few variables to consider. However, the factor of culture, and the failure of cultural integration, has surfaced in literature as a significant contributor to losses within mergers and acquisitions.

This study built on the work of Harris, Hirschman, Kotter, and Schlesinger and examined the deleterious …

Persuasion As A Function Of Celebrity, Argument Complexity, And Need For Cognition, Stratton Stave, Blair T. Johnson Dr., Lisset Martinez-Berman, Matthew B. Jané

Honors Scholar Theses

With advertising commanding so much money as an industry, it is critical to determine what people like or do not with ads. Our focus was on three main factors within advertising, two dimensions within how the advertisement is presented, one based on the person reading the ad. The two dimensions based on presentation were the complexity of the ad, done the first time by omitting letters from the ad and the second time by swapping letters within words, and celebrity endorsement, comparing popstar Taylor Swift’s to Alicia Steele, an AI-generated celebrity. We also measured Need for Cognition (NFC), the level …

From Tweets To Token Sales: Assessing Ico Success Through Social Media Sentiments, Donghao Huang, S. Samuel, Quoc Toan Huynh, Zhaoxia Wang

Research Collection School Of Computing and Information Systems

With the advent of social network technology, the influence of collective opinions has significantly impacted business, marketing, and fundraising. Particularly in the blockchain space, Initial Coin Offerings (ICOs) gain substantial exposure across various online platforms. Yet, the intricate relationships among these elements remain largely unexplored. This study aims to investigate the relationships between social media sentiment, engagement metrics, and ICO success. We hypothesize a positive correlation between favorable sentiment in ICO-related tweets and overall project success. Additionally, we recognize social media engagement indicators (mentions, retweets, likes, follower counts) as critical factors affecting ICO performance. Employing machine learning techniques, we conduct …

What To Expect When Preparing To Transition For Working Abroad: Exploring Work-Focused Intercultural Transition Training, Hannah Johnson

All Graduate Reports and Creative Projects, Fall 2023 to Present

Despite living in a highly globalized world with increased travels, interactions, and migrations across both physical and mental cultural lines, many individuals are still often unprepared to interact with those who are different successfully (Kupka et al., 2008). With all these increases in travel, interaction, and migrations across cultural lines, it is essential to understand the adjustment process and the potential challenges or barriers that individuals may face when transitioning to a new culture. This project systematically examines literature on intercultural transitions to improve training for individuals traveling to another culture for work. The literature examined includes pre-departure training and …

Corporate Social Responsibility In Sport: The Illustrative Case Of The German Men’S Bundesliga, Denise Morawek

Masters Theses

Corporate Social Responsibility (CSR) has become a pivotal aspect for companies and governments, exceeding mere risk management to create opportunities and enhance overall performance. While the concept of CSR in sports

is relatively recent, its significance is growing, especially in Germany’s sport industry. The Bundesliga, one of the world’s top football leagues, showcases a unique CSR landscape shaped by societal, economic, and political drivers. Societal motives reinforce regional identity, economic strategies target customer retention, and political actions, including governmental programs and football governing bodies’ initiatives, shape CSR endeavors. Germany’s distinctive 50+1 rule, albeit with exceptions, highlights the fan-centric model. The …

Money, Family, Happiness: Financial Beliefs And Relational Satisfaction In Parent-Young Adult Children Relationships, Keely M. Algya

Masters Theses

This study is framed through the lens of communication accommodation theory and examined the effects of accommodative and nonaccommodative communication on relational satisfaction and identity gaps when discussing finances in young-adult child (YAC)-parent relationships. The sample consisted of 276 young-adult college students who completed a self-report survey about how their parent communicates with them about finances. The cross-sectional survey results provided support for two forms of (non)accommodative communication as being significantly associated with relational satisfaction and identity gaps. Respecting divergent values was one type of accommodative communication that was positively associated with relational satisfaction and negatively associated with personal-relational identity …

Arcade Reboot: Using Nostalgia Marketing To Fund A Passion Project, Jen Riemenschneider

Strategic Communication Master of Arts Thesis Projects

No abstract provided.

Understanding The Influences Of Hedonic Personality Towards Advertising Avoidance On Social Media, Diera Desmonda, So Yohanes Jimmy, Mohammad Annas

The South East Asian Journal of Management

Research Aims: This study aims to investigate and explore how the hedonic personality that exists in each individual can influence avoidance behaviour towards advertisements on social media platforms.

Design/Methodology/Approach: A quantitative approach with a purposive sampling technique was employed to collect data from 198 respondents who have shopped or at least searched for products on social media. The data were then analysed using the Structural Equation Modelling (SEM) technique.

Research Findings: The results showed that hedonic personality affected advertising avoidance behaviour. Through multigroup analysis, this research found differences in how men and women respond to an advertisement. On the other …

Mandatory Credit Allocation And Government Guarantee In The Philippines, Luis F. Dumlao

Economics Department Faculty Publications

Mandatory credit allocation is a policy intervention to pressure banks to lend to certain sectors that otherwise unfettered finance would not give access to. While some would argue that mandatory credit allocation results in sub-optimal allocation of resources, it has been shown that such intervention results is socially desirable outcome. However, mandatory credit allocation should not be the responsibility of banks only, it must be supported with government guarantees. In the Philippines, there are three sectors in which mandatory credit allocation is given namely the agriculture sector, the micro, small and medium enterprises or MSME sector, and enterprises involved in …

Exploring The Intersection Between West Virginia Farmland Protection Boards, Landowners, And The West Virginia Agrarian Commons, Samuel W. Bayne, Joshua Lohnes

Undergraduate Scholarship

New Roots Community Farm (NRCF) came to life through the purchase of a piece of land by the Fayette County Farmland Protection Board in a buy-protect-sell model. NRCF then partnered with The Agrarian Land Trust, a New England based organization experimenting with land commons models across the United States, to purchase the property and create the West Virginia Agrarian Commons (WVAC), an entity that could advance land access for the next generation farmers in WV. The experience of NRCF and the WVAC and the vision for its operation and extension of the buy-protect-sell model in partnership with county farmland protection …

Covid-19 Vaccine Perception And Hesitancy Among Uninsured Free Clinic Patients, Samin Panahi, Brenda Spearman, Justine Sundrud, Mason Lunceford, Akiko Kamimura

Patient Experience Journal

There are many complexities regarding the acceptance of COVID-19 vaccines, mainly because the COVID-19 vaccine had a fast track of development compared to vaccines developed in the past years. The purpose of this study is to understand COVID-19 vaccine perception and hesitancy among uninsured free clinic patients using the theory of planned behavior. This study had seven focus groups with 37 total participants, including 19 Spanish speakers. Free clinic adult patients (over the age of 18) participated in four focus groups during Summer of 2021. The average age of the participants was 44.7, and the majority of the participants self-identified …

Patient Experience Diagnosis: Using Telemed Simulation To Assess Health Care Provider Verbal And Nonverbal Communication Issues To Prescribe Potential Interventions, Xiaowen Guan, Mike C. Porter, Paul G. Omodt

Patient Experience Journal

Patient experience contributes to health outcomes, and a host of healthcare organization success factors, including profitability. Often applied and academic analysis of patient experience applies macro-level approaches to defining issues and suggesting improvements. Guided by the theoretical framework of provider-patient communication during telemedicine, this study used a simulation to measure impacts of provider behaviors that might be improved through communication training to positively impact outcomes on both sides of patient care. The study employed between-subject experimental design to investigate impacts of provider verbal and nonverbal communication on patient satisfaction during telemedicine consultations. Participants, randomly assigned to one of eight experimental …

“Not Your Father’S Heart”: How Healthcare Discrimination For Neurodivergent Patients Taught Me About The Human Experience, Cate Murphy

Patient Experience Journal

It is easy to assume all patients who come into a hospital for acute crisis care have a clear understanding of how their experience will be facilitated. When a patient is neurodivergent, they cannot always agree to needed intervention. This is exacerbated by the “poor timing” of questions portrayed to impact the critical care received, sometimes irreparably. This is my story of watching my young, active partner suffer two massive heart attacks and refuse intervention because he was ashamed to admit he had not seen a doctor in over thirty years. Due to his neurodivergence, he could not process questions …

Investing In The Bottom Line: The Value Case For Improving Human Experience In Healthcare, Jason A. Wolf, Vishal Bhalla, Brian Carlson, Jennifer Carron, Lanie Dixon, Julie K. Oehlert, Brant J. Oliver

Patient Experience Journal

Investment in human experience is imperative for healthcare organizations. It is a strategic focus that can lead to great benefits. Those that overlook experience, seeing it as “simply” about satisfaction or survey data, do so at great cost to their organization, team members, and most importantly those we serve – patients. A commitment to human experience – integrating the patient, workforce, and community experience – is essential for all healthcare organizations in realizing the goals they strive for and the impact they aspire to achieve. It leads to high-quality outcomes for those they care for. It creates a positive environment …

The Evolution Of Patient Experience: From Holistic Care To Human Experience, Corey Adams, Reema Harrison, Jason A. Wolf

Patient Experience Journal

Patient experience has evolved as a critical concept and outcome in health systems internationally. Evolving from consumer-led movements, coupled with shifts in the positioning of patients among clinical professions, the global focus on patient experience is now evident in nationally mandated measurement tools, the creation of dedicated institutional leadership roles, and outlets such as the Patient Experience Journal. By critically analysing the pivotal factors and milestones that have shaped its evolution throughout healthcare history, this review provides an in-depth exploration of the evolution of patient experience. In doing so, the review provides a critical analysis of the application of patient …

Looking Back To Move Forward: The Next Decade And Beyond For Human Experience, Jason A. Wolf

Patient Experience Journal

This issue comes out at an important moment for the experience conversation. It was ten years ago from the publication date of this issue on April 30, 2014, that the first issue of Patient Experience Journal (PXJ) was released. PXJ was intended to be a gathering place. A virtual town square for the experience movement where people could and would come together to share ideas and proven practice. This value of collaboration is at the foundation of our very efforts as a global community through The Beryl Institute. Experience is not some secret competitive ingredient in the world of healthcare. …

Supporting Text And Data Analysis Across Campus From The Academic Library, Amy Kirchhoff, Hejin Shin Phd

Digital Initiatives Symposium

The ability to comprehend and communicate with text-based data is essential to future success in academics and employment, as evidenced in a recent survey from Bloomberg Research Services which shows that nearly 97% of survey respondents now use data analytics in their companies and 58% consider data and text mining a business analytics tool (https://www.sas.com/content/dam/SAS/bp_de/doc/studie/ba-st-the-current-state-of-business-analytics-2317022.pdf). This has fueled a substantial growth in text analysis research (involving the use of technology to analyze un- and semi-structured text data for valuable insights, trends, and patterns) across disciplines and a corresponding demand on academic libraries to support text analysis pedagogy and text analysis …

Implementing And Marketing Diversity, Equity And Inclusion Practices And Resources: Creating The E‐Buzz!, Essraa Nawar, Kristin Laughtin-Dunker

Digital Initiatives Symposium

Leatherby Libraries Librarians are committed to supporting and promoting diversity, equity, and inclusion for students, faculty, researchers, and staff. We demonstrate this commitment holistically through the provision of all resources and services in support of teaching, learning, and research. Our goal is to reduce obstacles to accessing diverse research resources, services, learning, and engagement through educational outreach in order to raise awareness of diversity related issues.

In 2020, Library administration selected a Diversity and Outreach librarian that was charged with creating a comprehensive Diversity, Equity and Inclusion (DEI) and Outreach plan. As a result, a number of practices and initiatives …