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Social and Behavioral Sciences Commons™
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Articles 1201 - 1230 of 42806
Full-Text Articles in Social and Behavioral Sciences
Jrsm 4700: Media Law (Syllabus), David Arant
Jrsm 4700: Media Law (Syllabus), David Arant
Journalism and Strategic Media Syllabi
Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright and other statutes that affect communication in fields of publishing and broadcasting.
Jrsm 7080: Quantitative Research Methods (Syllabus), Matthew J. Haught
Jrsm 7080: Quantitative Research Methods (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi
Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.
Pbrl 6301: Event Planning For Pr (Syllabus), Kim Marks Malone
Pbrl 6301: Event Planning For Pr (Syllabus), Kim Marks Malone
Journalism and Strategic Media Syllabi
Course Description: Development, execution and evaluation of events that support strategic communication practices; emphasis on advertising and public relations tactics for non-profit, for profit and community-based initiatives and organizations.
Jrsm 7002: Professional Seminar (Syllabus), Thomas J. Hrach
Jrsm 7002: Professional Seminar (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi
Course Description: Self-paced, online orientation for incoming master's students, addressing skills and issues relevant to graduate studies in mass communication. Grades of S/U, IP will be given.
Jrsm 1700: Introduction To Media (Syllabus), Tori Cliff
Jrsm 1700: Introduction To Media (Syllabus), Tori Cliff
Journalism and Strategic Media Syllabi
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Jour 3120: Reporting (Syllabus), Pamela Denney
Jour 3120: Reporting (Syllabus), Pamela Denney
Journalism and Strategic Media Syllabi
Course Description: Writing and reporting news and news feature stories using both traditional and new media techniques with an emphasis on developing sources and advanced skills for digital reporting.
Jrsm 7320: Mass Media & Diversity (Syllabus), Tori Cliff
Jrsm 7320: Mass Media & Diversity (Syllabus), Tori Cliff
Journalism and Strategic Media Syllabi
Course Description: Research and analysis of the relationship among mass media, women and minorities.
Pbrl 3441: Writing For Social Media (Syllabus), Kim Marks Malone
Pbrl 3441: Writing For Social Media (Syllabus), Kim Marks Malone
Journalism and Strategic Media Syllabi
Course Description: Development of strategic writing skills to write effectively across various social media platforms with an emphasis on the need to tailor the message to both the audience and the platform through which it is communicated. Topics explored will include style, repurposing of content, specific requirements for various platforms, organizational voice, SEO and strategic message development.
Advr 4328: Strategic Advertising Campaign (Syllabus), Joel M. Nichols
Advr 4328: Strategic Advertising Campaign (Syllabus), Joel M. Nichols
Journalism and Strategic Media Syllabi
Course Description: Development of an integrative campaign and its execution in include all advertising and promotion applications.
Jour 6629: Tv News Writing/Reporting (Syllabus), Jay Gilmore
Jour 6629: Tv News Writing/Reporting (Syllabus), Jay Gilmore
Journalism and Strategic Media Syllabi
Course Description: Gathering, writing and presentation of news for television. Students will shoot, write, edit, and voice packages for use in both the reporting and producing classes.
Jour 3526: Multimedia Storytelling (Syllabus), Jin Yang
Jour 3526: Multimedia Storytelling (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi
Course Description: Introduction to the basic elements of multimedia journalistic storytelling. Students will produce news-driven multimedia packages for various storytelling platforms, including photography, audio, video, and data visualization.
Jrsm 4930: Media Internship (Syllabus), Michael Robinson
Jrsm 4930: Media Internship (Syllabus), Michael Robinson
Journalism and Strategic Media Syllabi
Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.
Pbrl 3400: Introduction To Public Relations (Syllabus), Teri Del Rosso
Pbrl 3400: Introduction To Public Relations (Syllabus), Teri Del Rosso
Journalism and Strategic Media Syllabi
Course Description: Broad survey of public relations and its relationship to marketing and communications. Traditional and non-traditional public relations will be studied, and emphasis will be placed on problem-solving and applications of modern tools and practices.
Crmm 6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Crmm 6500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi
Course Description: Introduction of web design software and web design concept; basic knowledge of web markup language html and cascading style sheets (CSS); overview of WordPress as content management system (CMS); development of website projects incorporating multimedia elements.
Crmm 4500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Crmm 4500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi
Course Description: Introduction of web design software and web design concept; basic knowledge of web markup language html and cascading style sheets (CSS); overview of WordPress as content management system (CMS); development of website projects incorporating multimedia elements.
Crmm 4500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Crmm 4500: Web Publishing I: Html/Css (Syllabus), Jin Yang
Journalism and Strategic Media Syllabi
Course Description: Introduction of web design software and web design concept; basic knowledge of web markup language html and cascading style sheets (CSS); overview of WordPress as content management system (CMS); development of website projects incorporating multimedia elements.
Jrsm 2121: Media Writing (Syllabus), Joe Hayden
Jrsm 2121: Media Writing (Syllabus), Joe Hayden
Journalism and Strategic Media Syllabi
Course Description: Basic instruction in journalistic forms and AP style; information gathering and composition of news stories; media literacy.
Jour 3526: Multimedia Storytelling (Syllabus), Justin Fox Burks
Jour 3526: Multimedia Storytelling (Syllabus), Justin Fox Burks
Journalism and Strategic Media Syllabi
Course Description: Introduction to the basic elements of multimedia journalistic storytelling. Students will produce news-driven multimedia packages for various storytelling platforms, including photography, audio, video, and data visualization.
Advr 3320: Strategic Account Management (Syllabus), Andrea Wiley
Advr 3320: Strategic Account Management (Syllabus), Andrea Wiley
Journalism and Strategic Media Syllabi
Course Description: Exploration of how advertising account management is the center of decision-making and problemsolving—critical skills in today’s advertising structure. Trends in account management such as the account management information system (AMIS) will be included. Paid media, business-to-business, and digital and interactive techniques will be explored, created and evaluated.
Jrsm 1700: Introduction To Media (Syllabus), Pamela Denney
Jrsm 1700: Introduction To Media (Syllabus), Pamela Denney
Journalism and Strategic Media Syllabi
Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.
Crmm 4560: Interactive Media Design (Syllabus), Michael Robinson
Crmm 4560: Interactive Media Design (Syllabus), Michael Robinson
Journalism and Strategic Media Syllabi
Course Description: Introduction of web design software and web design concept; basic knowledge of web markup language html and cascading style sheets (CSS); overview of WordPress as content management system (CMS); development of website projects incorporating multimedia elements.
Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach
Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach
Journalism and Strategic Media Syllabi
Course Description: Development of digital portfolio of professional and/or academic work and presentation. S/U. (2 hours)
Jour 4629/6629: Tv News Writing/Reporting (Syllabus), Jay Gilmore
Jour 4629/6629: Tv News Writing/Reporting (Syllabus), Jay Gilmore
Journalism and Strategic Media Syllabi
Course Description: Gathering, writing and presentation of news for television. Students will shoot, write, edit, and voice packages for use in both the reporting and producing classes.
Jrsm 7080: Quantitative Research Methods (Syllabus), Matthew J. Haught
Jrsm 7080: Quantitative Research Methods (Syllabus), Matthew J. Haught
Journalism and Strategic Media Syllabi
Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.
Jrsm 1750: Precision Language (Syllabus), Candy Justice
Jrsm 1750: Precision Language (Syllabus), Candy Justice
Journalism and Strategic Media Syllabi
Course Description: Introduction to grammar and writing style for use in journalism and mass communication; foundations of research and information gathering, media literacy, and plagiarism.
Pbrl 6440: Public Relations Campaign (Syllabus), Teri Del Rosso
Pbrl 6440: Public Relations Campaign (Syllabus), Teri Del Rosso
Journalism and Strategic Media Syllabi
Course Description: Application of theory, research data, and problem-solving techniques in the development of a comprehensive public relations plan book.
Pbrl 3400: Introduction To Public Relations (Syllabus), Teri Del Rosso
Pbrl 3400: Introduction To Public Relations (Syllabus), Teri Del Rosso
Journalism and Strategic Media Syllabi
Course Description: Broad survey of public relations and its relationship to marketing and communications. Traditional and non-traditional public relations will be studied, and emphasis will be placed on problem-solving and applications of modern tools and practices.
Advr 4328: Advertising Campaigns (Syllabus), Joel M. Nichols
Advr 4328: Advertising Campaigns (Syllabus), Joel M. Nichols
Journalism and Strategic Media Syllabi
Course Description: Development of an integrative campaign and its execution in include all advertising and promotion applications.
Pbrl 4421: Crisis Communication In Public Relations (Syllabus), Beth Wilson
Pbrl 4421: Crisis Communication In Public Relations (Syllabus), Beth Wilson
Journalism and Strategic Media Syllabi
Course Description: This course explores theories and research related to public relations communication before, during and after a crisis; and examines the fundamentals of organizational communication, crisis management and strategic planning.
Jrsm 4940: Student Media Practicum (Syllabus), Kim Marks Malone
Jrsm 4940: Student Media Practicum (Syllabus), Kim Marks Malone
Journalism and Strategic Media Syllabi
Course Description: Work in practical assignments at student media organizations. Students must work at least 50 hours per credit hour. May be repeated for up to 3 credits. NOTE: Students who have received credit for JOUR 3649, 3800, 4802 (Meeman 901) may not receive credit for JRSM 4940. May be repeated for up to six hours. PREREQUISITE: Permit required and must have earned 45 credit hours. (S/U)